Sunday, 22 January 2017

the reasons why bloggers failed

MONEY
Some bloggers say you don't need huge capital to start a blog, my brother don't be deceived. without money, you are going nowhere. For you to grow fast and beat your competitors, you need money for traffic, especially if your blog is monetized. You need massive traffic, cos CPC/CTR is not favourable for new bloggers especially bloggers in 3rd world countries like Naija. You also need money for Data. If you are the type that usually purchase 1 -3GB monthly for browsing, be ready for 5 - 10GB. Another thing is a power supply. If you are living in an area with an irregular supply of electricity, be ready to buy fuel for generator 2 - 4 times a week. 

TIME
Time is dependent on a niche. If your blog is one niche like Health, Marriage, Relationship, Travel, posting every day is not compulsary. You can make 1 - 2 post per week. But if you are running a multi-category blog like News, entertainment, sports, my brother be ready to spend 24hrs online.

MULTIMEDIA
You need Multimedia knowledge in Photo, Audio, and Video editing. 

CODING
You need basic knowledge in HTML/PHP 

SEO
This is key to successful blogging. One thing is to write a content, another is to write an SEO content. SEO refers to search engine optimization, or the process of optimising a website so that people can easily find it through search engines like Google, Bing, Yahoo,Yandex etc. An SEO content must have a focus key (Longtail or word) in its META DESCRIPTION, SLUG, POST TITLE, 1ST PARAGRAPH OF YOUR POST. Must contain More than 300 words. Must have a good readability, inbound or outbound link. Another important aspect of SEO is Search engine console or webmaster tool.

Search Engine Console
This an important part of SEO. Apart from submitting your blog/site to search engines, it's also very important to generate your 'siteMap' and submit to search engines webmaster like Google, Bing etc. NOTE: whenever you edit a post after few hours or days of publishing, or you make changes to your site, you need to re-submit your generated sitemap(s) to search Engines webmaster for indexing.

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